Freshwater scarcity in urban centers is a major concern for municipalities. Expanding urbanization and increasing population place pressure on limited resources. Water conservation and effective water use seem to be the only feasible route to avoid impending water crises. This study analyzes water prospects for the city of Ankara. The current situation is evaluated, and issues related to water shortage are discussed. An action plan that focuses on conservation and efficient use of existing resources is presented. The installation of a smart metering system that started in 2019 is also discussed in this study. The benefits of such systems are reviewed from the perspectives of both the customer and the provider. 

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