SHAPING INTELLECTUAL PROPERTY MINDSETS: A PREVENTIVE APPROACH TO CULTURAL COMPLIANCE AND DIGITAL PIRACY

Bianca Cristina (POP) BORGYOS, Miorița UNGUREANU, Raul Florentin DRENȚA

Abstract


This paper explores the role of collective mindsets and educational interventions in fostering respect for intellectual property rights (IPR) and combating counterfeiting and piracy. In an increasingly digital and knowledge-based economy, intellectual property is both a key driver of innovation and a vulnerable asset exposed to infringement. Drawing on interdisciplinary perspectives from law, psychology, education, and economics, the study investigates how attitudes toward IPR are formed and how they can be influenced through targeted strategies. The proposed research employs a mixed-methods design, combining quantitative surveys with qualitative interviews, aiming to develop and validate an intervention model grounded in legislative reinforcement and educational outreach. The findings are expected to contribute to a broader understanding of social compliance with IPR and provide actionable insights for policymakers, educators, and enforcement bodies.

Full Text:

PDF

References


Gupta, M., Intellectual Property Rights: A Comprehensive Review of Concepts, Challenges, and Implications, 2024, https://api.semanticscholar.org/CorpusID:270731680.

Jin, T., Chen, M., Cultural barriers to intellectual property ethics: A theoretical model, Proceedings of the Association for Information Science and Technology, 2019, vol. 56, no. 1, pp. 491-494, https://doi.org/10.1002/pra2.53.

Belchior-Rocha, H., Arslan, A., Yener, S., Unveiling the Ethical Dilemmas of Digital Piracy: A Comprehensive Exploration of Motivations, Attitudes, and Behaviors, Soc. Sci, 2024, vol. 13, no. 11, p. 579, https://doi.org/10.3390/socsci13110579.

Pereira, A., Gautam, S., Contemporary Problems Faced by Intellectual Property Right Holders: Comparative Study of EU and Sout, Indian Journal of Law and Legal Research, 2021, vol. II, no. II, pp. 1-13, https://3fdef50c-add3-4615-a675-a91741bcb5c0.usrfiles.com/ugd/3fdef5_c64330712371402a82ee13e0b1781938.pdf.

EUIPO, OECD, Mapping Global Trade in Fakes 2025: Global Trends and Enforcement Challenges, https://www.euipo.europa.eu/en/ publication/mapping-global-trade-in-fakes-2025.

Alfageme, R., Blanca, M., Intellectual property challenges in the 21st century: A study of digital piracy in the European Union, Intangible Capital, (S.1.), 2025, vol. 21, no. 2, pp. 335-358, https://doi.org/10.3926/ ic.3040.

Phau, I., Pirated software: ethical attitudes and purchase behavior of consumers, Recent Advances in Retailing and Services Science Conference, 2010, pp. 1-23, https://scholar. google.com/scholar?cluster=2943012096556489830&hl=en&oi=scholarr.

Liang, J., Phau, I., A Study on Digital Piracy of Movies: Internet Users’ Perspective, Advances in Global Management Development, 2011, pp. 189-195, https://scholar.google.com/scholar?hl=en&as_sdt=0,5&cluster=1803758786869050624.

Zimmerman, A., Chaudhry, P., The Economics of Counterfeit Trade. Governments, Consumers, Pirates and Intellectual Property Rights, Springer Berlin, Heidelberg, 2009, https://doi.org/10.1007/ 978-3-540-77835-6.

Liang, J., Phau, I., Comparison of attitudes towards digital piracy between downloaders and non-downloaders, Korean Scholars of Marketing Science, Global Marketing Conference at Seoul, 2012, https://scholar. google.com/scholar?hl=en&as_sdt=0,5&cluster=447836170820076758.

Turcotte, J.F., Creative transformation and the knowledge-based economy: Intellectual property and access to knowledge under informational capitalism, 2016, https://www.academia.edu/89993390/ Creative_Transformation_and_the_Knowledge_Based_Economy_Intellectual_Property_and_Access_to_Knowledge_under_Informational_Capitalism.

Gervais, D., J., The TRIPS Agreement: Drafting history and analysis (2nd ed.), ISBN 0421789107, Sweet & Maxwell, 2003.

Lindgren, S., Linde, J., The subpolitics of online piracy: A Swedish case study, Convergence The International Journal of Research into New Media, 2012, vol. 18, no. 2, pp. 143-164, https://www.researchgate. net/publication/254083833_The_subpolitics_of_online_piracy_A_Swedish_case_study.

Ibosiola, D., Steer, B., García-Recuero, A., Stringhini, G., Uhlig, S., Tyson, G., Movie Pirates of the Caribbean: Exploring Illegal Streaming Cyberlockers, Twelfth International AAAI Conference on Web and Social Media, Standford, California, 2018,

https://www.researchgate.net/publication/324387477_Movie_Pirates_of_the_Caribbean_Exploring_Illegal_Streaming_Cyberlockers.

Jayasekara, D.N., Fredriksson, P.G., Culture, intellectual property rights, and technology adoption, The Quarterly Review of Economics and Finance, 2021, vol. 80, pp. 317-330, https://doi.org/10.1016/j.qref.2021. 03.007.


Refbacks

  • There are currently no refbacks.


JOURNAL INDEXED IN :